Part 18, State Solar Series: Pennsylvania Blends Fossil Fuels with Renewable Energy

Part 18, State Solar Series: Pennsylvania Blends Fossil Fuels with Renewable Energy

[tps_title] Builder Advice [/tps_title]

Builders need to focus on the long-term benefits of solar to secure a deal.
Builders need to focus on the long-term benefits of solar to secure a deal.

Breaking Down Solar for Homebuyers

According to Fabri, builders need to rethink their solar marketing efforts in order to appeal to homebuyers who are skeptical about the renewable technology.

“I think the biggest challenge is getting people to think longer-term. When you get the homebuyer thinking about the home at a 10-20-year lifecycle, it becomes really easy to make a viable financial argument for solar,” says Fabri.

By discussing the long-term financial benefits of solar, Fabri says he has been able to persuade clients who were previously uninterested in solar into adopting a rooftop array.

“The price of solar continues to go down and the efficiency continues to go up. So, things are getting more and more popular, systems are becoming more effective at lowering monthly costs,” says Fabri.

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About The Author

Michael Black is a staff writer and content coordinator at TecHome Builder. He has a particular interest in new solar developments and smart energy systems and is always looking for the next smart home trend to cover. As the youngest member of the TecHome team, Michael brings a passion that keeps the team energized. He also is instrumental in leading our social media efforts.

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