Multifamily Tech Retrofit Difference Makers

Pandemic shocks to the multifamily rental market point to an era of hyper competition for fewer renters. Tech retrofits can be difference makers in the battle. This segment profiles the methodical retrofit tech play of multifamily rental property operator, BH Management, with a look at integrator collaborations that optimize both their offers and operations.

Amy Chien, Director of Strategic Innovations, BH Management Services LLC 

After joining the BH Corporate team in 2014, Amy has been instrumental in the discovery, pilot and roll out of several portfolio level software roll outs. As Director of Strategic Innovations, Amy has the privilege of focusing on future-forward software, programs and policies that bring efficiency and value to onsite teams, residents and clients. Over the last few years, she coordinated a portfolio level roll out of a mobile maintenance platform, installation of smart home automation devices in 16K+ units, and is currently working on telecom, access controls and Self-Guided Touring software platforms.


Marshall Friday, Director of Sales, Multifamily Division, ADT

Marshall has been with ADT since 2005 and is responsible for leading ADT's endeavors in the multifamily smart home and IoT space. Prior to joining the multifamily group, Marshall held roles in residential sales, sales management, training, mergers and acquisitions, and leadership development. His knowledge of technology in the single family home and multifamily space go back to the introduction of smart apps controlling and managing resident experiences.

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