State of the Smart Apartment: Essential Satisfiers, Exciters, and Delighters

With 86% of millennials willing to pay a premium for smart apartment technology, it’s becoming table stakes to trick out your turf with tech! But it’s not a one-and-done proposition. You’ll have to be state-of-the-market or better now and evolve your play-to-stay ahead of the pack. This session will introduce the Kano Model to help categorize features as “basic”, “performance”, and “excitement” to ensure you are getting the maximum payback on your tech investment.